Jillian Sobeck Whalen

Jillian has a reputation for being a dedicated, creative, timely, analytical and trustworthy marketer who will work tirelessly to ensure clients are satisfied and are achieving their goals. Thoughtful and strategic in every client decision she makes, Jillian thrives when assisting clients achieve positive outcomes that move the needle.

A native southerner at heart now based outside of Washington, D.C. in Montgomery County, Maryland, Jillian hails from the beautiful city of Greenville, South Carolina, where Sobeck Studio also has a handful of clients. Sobeck Studio works with clients across the United States, and is available to travel for in-house training, events and other marketing initiatives. 

When at her office located in North Bethesda, Maryland, she can be found working with approximately 25 tabs open at one time with three screens, all while jamming out to Hamilton and drinking plenty of Dirty Chai Lattes from the local coffee shop next door.

When she’s not working, Jillian can be found outside exploring new walking trails with her husband, young son and dog, cooking and entertaining at home, cheering on her beloved Clemson Tigers during the fall football season, or traveling to the beach or mountains. 

A lifelong learner, Jillian prides herself in staying updated with the latest marketing trends, as she is a part of several marketing networking or marketing coaching groups both in DC and online.

Hometown: Greenville, South Carolina Native

Education: B.A. from Clemson University in Communication Studies, Minor in Media Studies and Emphasis in Public Relations

Prior Work Experience Includes: TTR Sotheby’s International Realty, Axios & Podesta Group

Enneagram Type: 3 (“The Achiever”) 

Gallup CliftonStrengths: 1. Achiever 2. Competition 3. Futuristic 4. Individualization 5. Focus

First Digital Internship: 2010, including one in Singapore

First Digital Full-Time Job: 2012, hired as a Social Media Coordinator when Instagram and Pinterest were brand-new 

Favorite App for Sobeck Studio Clients: LinkedIn, which often shocks people

Favorite App for Personal Use: TikTok

Favorite Marketing Task: Media Planning. Dreaming up with new advertising solutions for my clients with media partners

Most Underrated Marketing Task: Reporting! So crucial.

Favorite Guilty Pleasure: Below Deck on Bravo

Most Memorable Work Experience: Getting to interview Pat Conroy on his love of the Lowcountry for a social media and PR campaign 

Favorite Work Quote: “Pressure is a privilege.” - Billie Jean King